Open your banking app, note current balance, expected incoming payments, and scheduled bills. Capture them in a single running note; no formal sheet required. This one-minute ritual reveals trends, prevents overdrafts, and builds calm, the way checking weather prepares you for the day.
List expected sales for the next two weeks, then subtract fixed costs and any planned purchases. Mark red days where cash dips. Adjust by pulling tiny levers: move an expense, push a promotion, or shorten payment terms. Five minutes weekly beats elaborate models you never open.
Send invoices the moment work is delivered, include clear payment options, and add late-fee language without sounding harsh. Offer small early-pay discounts. One photographer cut average days outstanding from 41 to 18 by adding card links and automatic reminders through her invoicing app.
Write materials, labor minutes, and overhead in three lines, then divide by expected units. Add a modest buffer for mistakes and taxes. This tiny baseline prevents underpricing, and it takes less time than composing your social post announcing the product’s arrival.
List the pain you remove, the time you save, and the results clients can expect. Translate them into concrete comparisons: extra sales, fewer returns, calmer schedules. Share one quick client story during the pitch to make the number feel earned rather than arbitrary.
Define a single question, choose the smallest spend that gets a real signal, and cap time to one week. Document assumptions beforehand. You will either validate demand or save yourself from an expensive detour, both outcomes valuable and immediately actionable.
Track just a few metrics tied to the experiment’s purpose: clicks, conversion rate, average order value, refund rate. Review daily in one dashboard. If numbers improve, keep going; if not, tweak once, then decide decisively to stop or scale next week.
Hold a Monday standup with a simple script: what we tried, what happened, what we’ll do next. No blame, only learning. This cadence protects focus, prevents zombie projects, and channels energy toward experiments earning their place on the calendar.
All Rights Reserved.